Lauren Liebowitz, Austin Copywriter
lmliebowitz@gmail.com
Experience
3/10-Present St. Edward’s University Austin, Texas
Marketing Copywriter
- Proofread nearly all materials for the university’s marketing office and many materials for other offices on campus
- Edited and updated existing brochures; fact-checked content
- Interviewed students, alumni, faculty, staff, and parents for articles and other documents
- Updated and followed house style guide
- Wrote articles for newsletters, the university magazine, and web use
- Created scripts and talking points for campus events and the university president
7/08-Present Self-Employed Austin, Texas
Freelance Copywriter
- Worked for a number of clients, juggling various projects and meeting very strict (and often short) deadlines
- Followed client’s specific guidelines to produce consistent documents
- Created landing page content, property emails, and end-user advertisements for numerous luxury properties
- Interviewed subjects to create professional website copy in accordance with client’s original design
9/08-3/09 HomeAway Austin, Texas
Contract SEO Copywriter
- Optimized existing site content
- Wrote targeted, optimized articles on a variety of subjects
- Researched topics to become subject matter expert
- Adhered to existing copywriting voice, working with a team to build new content
10/07-7/08 Zale Corporation Irving, Texas
E-Commerce Copywriter
- Wrote creative descriptions of hundreds of products
- Researched and implemented own copywriting methods; self-driven
- Wrote headlines and content for marketing emails and landing pages
- Proofread and revised existing content
- Communicated with rest of online marketing department to write effective website copy
- Improved online sales within first four months
5/06-10/07 WebDex, Inc. Carrollton, Texas
Copywriter
- Conceived and wrote the following: newsletters, press releases, internal and external communications, official documentation, and website copy
- Edited and proofread documents written by others in the company
- Performed keyword research and search engine optimization for client websites
- As the sole copywriter, organized and managed my own work while working closely within the production team
- Followed tight deadlines, juggling many overlapping projects at the same time
- Coordinated projects with clients and coworkers
- Adapted my writing style to suit each project and each client’s needs
1/06-5/06 University of Texas at Dallas Richardson, Texas
Writing Tutor
- Graded business students’ papers for style and grammatical errors
- Coordinated tutorials with students and two professors
- Tutored students in writing in one-on-one sessions
7/05-8/05 Brown Books Publishing Co. Dallas, Texas
Editorial Intern
- Reviewed manuscript submissions for rejection or review by editors
- Proofread galleys prior to publication
- Wrote copy for announcements and policies
- Assisted the graphic design team by creating two-dimensional art, selecting stock photos, and giving feedback on layout
- Performed work for each department in the company and for all levels up through the CEO
Education and Honors
2011–present St. Edward’s University Austin, Texas
Master of Liberal Arts
2002–May 2006 University of Texas at Dallas (UTD) Richardson, Texas
B.A, Literary Studies (English) major / Creative Writing minor
Graduated Summa Cum Laude, Cumulative GPA 3.9
National Merit Winner, Awarded with 4-Year Academic Excellence Scholarship for National Merit Scholars in 2002
Golden Key International Honors Society
Collegium V Honors Program (UTD)
Dean’s List (UTD)
Writing Skills
- Able to change writing style and voice; can mimic existing style
- Impeccable grammar
- Marketing copywriting
- Web content copywriting
- Copy editing
- Efficient, thorough research skills
- Search engine optimization
- Key phrase research
- 90+ WPM typing speed
Computer Skills
Experienced with: Microsoft Office (Word, Excel, Outlook, PowerPoint); Adobe Photoshop; CuteFTP; Filezilla; mIRC; Wacom tablet
Familiar with: Adobe Illustrator; Paint Shop Pro; HTML; CSS; Adobe InDesign; Arachnophilia; Adobe Acrobat; Final Draft; the GIMP